What comes to your mind when you hear the word blockchain? Perhaps the first thing that crosses your mind is cryptocurrency. And you’re definitely not alone. Most people still associate blockchain with cryptocurrencies like Bitcoin and Ethereum. But this technology has widened its scope of application and is today redefining a variety of other business operations. Besides bolstering transaction security, blockchain has created a level playground for both small businesses and large companies by transforming advertising and digital marketing. Here are 5 ways blockchain marketing helps small businesses.
This content was originally published here.